autotrader.com draws its headings and body text in Roboto. That is the only custom font on the page. We measured it on November 5, 2026.
The fonts autotrader.com draws
| Font | Used for | Share of its custom-font text | Licence | How common |
|---|---|---|---|---|
| Roboto | Headings, Body text | 99.9% | Open source | 43 of 845 sites (rank 2) |
Share is how much of the page’s custom-font text each font draws. System fonts and icon fonts are never counted. Each site was opened twice in a real browser and Chrome was asked which font file drew each piece of text. We count a font for a site only if both runs saw it and it drew at least 2% of the site’s custom-font text. The full method.
Can I use the same fonts?
- Roboto is open source and free to use, including commercially. Get it from Google Fonts.
autotrader.com among automotive and mobility sites
autotrader.com is one of the 37 automotive and mobility sites we measured. Across them, Roboto is the most used font you can get, on 4 of the 37 (11%). All the fonts automotive and mobility sites use.
What pairing does autotrader.com use?
autotrader.com uses one family, Roboto, for both headings and body text. So do 567 of the 845 sites we analyzed (67%). Pairings of two different fonts.
Other automotive and mobility sites we measured
- dodge.com Roboto, Barlow Condensed
- jeep.com Roboto
- trekbikes.com Roboto, Avalon
- acura.com Avenir Next Pro, Acura Bespoke, Futura Next Cn
- astonmartin.com Aston Martin Sans, Aston Martin Sans XBold, Aston Martin Flare
- audi.com Audi Type
See the fonts on all 845 sites.
FAQ
What font does autotrader.com use?
autotrader.com draws its headings and body text in Roboto. We measured it on November 5, 2026.
Is Roboto free?
Yes. Roboto is open source and free for commercial use, according to Google Fonts.
What font pairing does autotrader.com use?
One family, Roboto, for both headings and body text.
Can I use the same fonts as autotrader.com on my own site?
Only if the licence allows it. Free and open-source fonts can be used freely. Commercial fonts need your own licence, even though you can see the file on autotrader.com. Each font's licence is on this page, from its source.
How do you know which font autotrader.com uses?
We opened autotrader.com in a real browser and asked Chrome which font file drew each piece of text, twice in separate sessions. A font counts only if both runs saw it and it drew at least 2% of the site's custom-font text.
Can I check a different website?
Yes. Paste its address into the free font finder.