buzzfeed.com draws its headings and body text in Proxima Nova. It uses 2 fonts in all. We measured it on October 21, 2026.
The fonts buzzfeed.com draws
| Font | Used for | Share of its custom-font text | Licence | How common |
|---|---|---|---|---|
| Proxima Nova | Headings, Body text | 88% | Commercial | 7 of 407 sites (rank =6) |
| Calistoga | Smaller text | 6.7% | Open source | 1 of 407 sites (rank =54) |
Share is how much of the page’s custom-font text each font draws. System fonts and icon fonts are never counted. Each site was opened twice in a real browser and Chrome was asked which font file drew each piece of text. We count a font for a site only if both runs saw it and it drew at least 2% of the site’s custom-font text. The full method.
Can I use the same fonts?
- Proxima Nova is sold under a commercial licence by Mark Simonson Studio. Licence it from Mark Simonson Studio; copying the file from a site that uses it is not a licence.
- Calistoga is open source and free to use, including commercially. Get it from Google Fonts.
Free fonts in a similar style
If you cannot license Proxima Nova, these free fonts are in the same style (sans serif) and real sites use them: Inter (71 sites), Roboto (12 sites), Open Sans (11 sites), Source Sans 3 (9 sites). A similar style is not the same typeface, so compare them side by side before you commit.
buzzfeed.com among media, news and publishing sites
buzzfeed.com is one of the 23 media, news and publishing sites we measured. Across them, Adobe Garamond Pro is the most used font you can get, on 1 of the 23 (4%). All the fonts media, news and publishing sites use.
What pairing does buzzfeed.com use?
buzzfeed.com uses one family, Proxima Nova, for both headings and body text. So do 280 of the 407 sites we analyzed (69%). Pairings of two different fonts.
Other media, news and publishing sites we measured
- bloomberg.com BW Haas Grotesk, Avenir Next P for BBG, BW Haas Head 65
- cnn.com CNN Sans Display
- css-tricks.com Blanco
- medium.com OTS, GT Super
- nationalgeographic.com Inspire
- newyorker.com TNY Irvin Pro Heading
See the fonts on all 407 sites.
FAQ
What font does buzzfeed.com use?
buzzfeed.com draws its headings and body text in Proxima Nova. It uses 2 fonts in all: Proxima Nova, Calistoga. We measured it on October 21, 2026.
Is Proxima Nova free?
No. Proxima Nova is sold under a commercial licence by Mark Simonson Studio.
What font pairing does buzzfeed.com use?
One family, Proxima Nova, for both headings and body text.
Can I use the same fonts as buzzfeed.com on my own site?
Only if the licence allows it. Free and open-source fonts can be used freely. Commercial fonts need your own licence, even though you can see the file on buzzfeed.com. Each font's licence is on this page, from its source.
How do you know which font buzzfeed.com uses?
We opened buzzfeed.com in a real browser and asked Chrome which font file drew each piece of text, twice in separate sessions. A font counts only if both runs saw it and it drew at least 2% of the site's custom-font text.
Can I check a different website?
Yes. Paste its address into the free font finder.